Integrated marketing agency and getting the branding right
Today consumer behavior is unlike yesteryears. The digital medium has taken prominence and simple digital communication won’t work for your brand as there are multiple channels consumers interact with. So your communication needs to be targeted at different levels, including different channels.
Integrated marketing is the new approach that creates and unifies a seamless experience for consumers to interact with the brand. Here, all aspects of communication such as advertising, PR, social media, and direct marketing through their respective mix of tactics, methods, channels, media, and activities all work together in unison to make the brand visible.
Integrated marketing combines a comprehensive plan and strategy to produce a variety of communication disciplines to create maximum communication impact. According to research, a variety of channels can improve purchase intent by 90% and brand perception by 68%. This is an ideal way to market the product for consistent recall and increasing visibility. All the channels work in unison for the brand making it enticing in the consumers’ minds.
In the UAE, Vibrant is the leading integrated marketing agency that can take your brand to new heights. We offer integrated brand promotions through strategic marketing techniques for assured results. Vibrand is a marketing agency that has won numerous awards for its work. Many leading brands has boosted their brand with the help of Vibrand. Make your brand stand out with the leading integrated marketing agency in Dubai.
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